Published On: December 7, 2022Categories: News1.5 min read302 wordsViews: 62

A celebratory event was held at the Coca-Cola Arena on November 16 conducting a grand reveal of the tower

The Burj Binghatti Jacob & Co residences was announced recently, aspiring to set records for the world’s tallest residential tower. In a celebratory launch event held at the Coca-Cola Arena on November 16, the tower was revealed.

The residences coins a new term in real estate – Hypertower. The tower will be located in Business Bay and comprises of 100 storeys with two and three-bedroom residences.

The upscale residential tower features amenities including an infinity pool overlooking Dubai’s skyline, a luxury spa, gym, dedicated concierge team offering services like bodyguards, chauffeur, daycare, private chef and more.

“Today marks the significant partnership of two like-minded brands, both on an ever-striving pursuit of absolute elegance. Both our brands are born from the sheer desire to achieve what breaks boundaries. What Binghatti has done in real estate, by creating a brand through a distinct design philosophy and architectural identity is very similar to what Jacob & Co has done in the world of jewellery and horology,” said Muhammad Binghatti, CEO and Head of Architecture of Binghatti.

“Inspired from our high watchmaking collections, these penthouses will consist of three types, each named after our flagship Jacob & Co timepieces Fleurs De Jardin, Astronomia and Billionaire. The interior design of the penthouse collection will be directly inspired by their unique aesthetics. As suggested by the name, the Billionaire Penthouse is the hyper tower’s jewel in the crown,” said Jacob Arabo, Chairman and Creative Director of Jacob & Co.

Jacob & Co will also offer exclusive curated timepieces and jewellery, most being limited edition, for clients to purchase along with their residence.

To evaluate eligibility to purchase the residences, interested individuals will have to register to undergo a prequalification process.

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